Putting the Horse Before the Cart

Posted by on Mar 14, 2014 | No Comments

We’re all in such a rush.  We want to figure out how to market ourselves, our companies, our products and services as quickly as possible to get the money comin’ in the door.  What’s our “brand”?  What’s our “elevator pitch”?  What’s our “value proposition”?  Important stuff.  It makes a lot of sense – after all, […]

What Do You Stand For?

Posted by on Aug 22, 2013 | 6 Comments

Imagine that there is a big dart board about 30 feet in front of you.  You are blindfolded.  What are your chances of hitting the bullseye?  Unless you are a world-champion dart player, I suspect you might have difficulty. Now, imagine the same dart board looms in front of you and you take the blindfold […]

Super Objective Spotlight (featuring Brian Silvernell)

Posted by on Aug 21, 2013 | One Comment

I would have to say that the simple exercise of coming up with a “Super Objective” was anything but simple.  When I first arrived for my Onstage Leadership seminar, this was the last thing on my mind.  I was certain that I was to leave the theater having learned to own the spotlight and captivate […]